Hi, I'm Leret.

Commercial intelligence and AI automation by day, modeling with Brother Models on the side, and a book slowly taking shape. Everything I post lives below — use the tags to narrow it down.

The Book, So Far 2026-05-30
- book
An update on the book I'm writing — still in draft, excerpt coming when it's ready to share.
Modeling Portfolio 2026-04-22
- modeling
Photo gallery and video reel. Represented by Brother Models — comp card requests via the footer.
What I Actually Do: AI Automation for Commercial Teams 2026-03-10
- work
Commercial planning, CVM, pricing ops — and the tools I use to make the manual parts disappear.
Building This Site From Scratch, By Hand 2026-02-02
- writing
No framework, no site generator — every page hand-written, held together by one small Python script.
What I Do, and Why This Site Mixes Two Careers 2026-01-15
- writing
On doing commercial intelligence work and modeling at the same time, and why this site doesn't pretend to be two different people.
Hello 2025-12-08

A first post, and what this site is for.